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Boost The Growth Potential Of Your B2B Marketplace Platform With Marketplacer

Running a B2B marketplace platform is becoming more complicated than ever before because of the changing demands of professional buyers. As a result, B2B businesses are starting to look into a marketplace model that provides efficient procurement procedures and significant growth potential through endless aisles. Supercharge your B2B marketplace platform with our solution at Marketplacer – a leader in marketplace software development as reported by independent industry analysts at Forrester. Let us be your partner in expanding your B2B marketplace platform.
 
 
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Who is using Marketplacer

Composable Catalog

Your Premier B2B Online Marketplace Platform

Marketplacer stands out as a leading b2b marketplace platform, offering enterprise companies essential resources for growth and prosperity in the ever-changing e-commerce sector.

Perfect for enterprise operators,  sellers, or partners looking to integrate systems, Marketplacer’s innovative marketplace website software is a comprehensive toolkit. Skillfully developed to nurture growth, our b2b marketplace platform ensures seamless navigation through the dynamic e-commerce landscape. Explore the extensive possibilities of our premier b2b marketplace builder and propel your business to unparalleled levels of achievement.

How Marketplacer Can Help Your B2B Marketplace Platform Expand

Marketplacer helps operators expand their B2B marketplace platform with valuable tools and resources. Our technology can help you run a more efficient and effective marketplace while providing the flexibility to scale as your business grows. All of this is structured to help you deliver an excellent shopping experience for shoppers while attracting more sellers to your intuitive platform, thus allowing you to broaden your offerings with more services and product categories.

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Why Marketplacer?

Our solution at Marketplacer has been designed as a direct response to the constant digital evolution of the global B2B network that makes it difficult for many to keep up.

We’re here to bridge the gap for our clients aiming to scale and expand but lack the technological resources to back them up; At Marketplacer, we’re striving to simplify the most important elements of marketplaces – from streamlining the integration of multiple sellers, syncing inventory, and providing a unified commerce experience for buyers.

The Dom

In the vast landscape of online marketplaces, The DOM, a thriving e-commerce retailer, embarked on an extraordinary partnership with BigCommerce, Web Force 5, and Marketplacer to forge new frontiers. Join us as we delve into this collaboration, tracing the remarkable trajectory to a connected marketplace.

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Woolworths

Everyday Market from Woolworths is meeting Australia’s insatiable appetite for online shopping with the help of Marketplacer

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Myer

Myer

In 2017, Myer partnered with Marketplacer to create a curated lifestyle destination: the Myer Market.

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Frequently Asked Questions

What is a B2B market place?

A B2B market place is a platform through which businesses can easily connect and conduct transactions with other businesses – typically wholesale or commercial customers. A good B2B network works to encourage both simplified procurement and fulfilment, making it efficient for buyers to find exactly what they’re after and connect with suitable sellers. 

Like a traditional B2C platform, these market places sell goods or services for businesses to buy or sell products in bulk. However, recent disruptions in the supply chain (most notably the pandemic) have continued to push channel operators and suppliers to maximise the value of their services or excess stock. With the rise of digital-only interactions, the need to streamline online commerce channels is more vital than ever; enter Marketplacer.

Integrating our Marketplacer technology with the strategies of your B2B market place offers benefits for operators, sellers, and buyers, ultimately paving way for a thriving community.

 

For operators 

Marketplacer’s intuitive admin system enables simple seller onboarding and order management. By facilitating processing of orders, from ‘new’ to ‘picked’ to ‘shipped’, operators can maintain excellent customer service standards. Operators can also take advantage of various approval tools for vetting products and services, ensuring the market place consists of great-quality items in high demand, sourced from credible and trustworthy service providers.

 

For sellers 

The success of your market place lies in the ease and experience you provide for your sellers to list their items. The Marketplacer platform allows sellers to choose from several product creation methods that suit the full maturity curve. We streamline the way your sellers manually add and update smaller product portfolios, as well as optimise how third-party retailers can sync inventory and sales using our robust connectors.

 

For buyers

At Marketplacer, our speciality is helping businesses scale and expand their offerings. The goal of this is to deliver a rich shopping experience for buyers through virtually endless aisles of complementary products or services on one site. Leverage our order orchestration capabilities that allow customers to purchase from multiple sellers in one transaction – all of these factors contribute to an excellent shopping experience that’ll have them coming back to your market place.

Creating a multi-seller market place involves a lot of moving parts, technologically and strategically, that need to be in sync to work efficiently. 

 

Identify the need for your B2B market place.

Having a clear vision for your market place and understanding your purpose will help you build a strong foundation. What problems are you trying to solve? How will your market place address them? Consider also whether you will establish an eCommerce market place for products, services, or a hybrid of the two, then look into whether there is a market demand for your niche.

 

Find out how your market place can profit. 

The majority of market place revenue comes from commissions and membership fees, with sellers paying to access premium features such as product listings and campaign tools, which may have a higher commission rate than the standard membership. Another possible avenue for market places is third-party advertising (which usually comes after the market place has scaled and expanded their offerings), so sellers pay operators for ads that will help direct traffic to their stores.

 

Visualise the buyer-seller experience. 

With handling multiple sellers, and introducing new categories and new product types, it can be daunting to manage the experience of both your sellers and your buyers at the same time. To minimise friction in the shopping experience, you need to map the experience throughout your market place – from how you onboard sellers to how shoppers buy from your market place.